November 19, 2003

Retailers Offer Technical and Policy Leadership On California RFID Debate

From PRNewswire:

The National Retail Federation and the California Retailers Association today promised to lend their expertise on both technical and policy issues as the California state Senate prepares to hold a hearing on radio frequency identification (RFID) technology this week.

"RFID has the potential to revolutionize the way retailers do business and the way consumers shop as much as the bar code did a generation ago, but it has to be done right," NRF Senior Vice President for Government Affairs Steve Pfister said. "NRF has done considerable research into both the technical and policy implications of RFID and stands ready to assist legislators in California or any other state as they work to understand this new technology."

http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=SVBIZINK3.story&STORY=/www/story/11-19-2003/0002061804&EDATE=WED+Nov+19+2003,+11:47+AM

Posted by holtzman at November 19, 2003 12:40 PM
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